Tourism is the most socially influential business of OCT. OCT originally adhered to the tenet of “Approaching history with one step, and Traveling across China within one day”. Later, in the early 1990s, OCT proposed the construction of the theme park cluster with Chinese specialties based on the new tenet of “Let the world understand China, and Let China understand the world”. OCT Tourism has successively invested in and constructed Splendid China, China Folk Culture Villages, Window of the World and Happy Valley, which have formed China’s largest theme park group by Shenzhen Bay in southern China, and forged a popular tourist destination.

The scenic spots of OCT have successively won the titles of the first National Civilized Scenic Tourist Attractions, the first National 5A Tourist Attractions, the first National Cultural Industry Demonstration Base and the first National Ecological Tourism Demonstration Zone. In October, 2007, Shenzhen OCT Tourism Resort received the 100 millionth tourist, a milestone record in the development course of OCT’s tourism business. 

As the vanguard and explorer of the industrialization of theme parks in China, OCT Tourism stresses the novelty and product differentiation of each OCT theme park to forge the tourism cultural industry in an overall manner by means of the constant autonomous innovations and thorough understanding of the tourism culture and on the basis of the basic framework, which consists of Shenzhen OCT and OCT East as the demonstration base, four chain Happy Valleys in Shenzhen, Beijing and other cities, ten tourism performances, including Tea Show, Golden Face Dynasty and Happiness Infinite, and three intelligent platforms, including OCT Tourism School, Tourism Research Institute and OCT International Media Company. 

About Shenzhen OCT Holding Company

In the 2006-2010 period, Shenzhen OCT Holding Company will internally build the capacity and externally expand the business territory, innovate the tourist product types continuously, and lead the continuous upgrade of China’s tourism industry; actively support the sustainable innovations and development of OCT theme parks; actively push forward the arrangement and deployment of theme community products, particularly theme parks, and successfully realize the development and operation of the theme community products in Beijing, Chengdu and Shanghai; actively extend, innovate and develop comprehensive products with scale, including theme tourist resorts; actively probe into the development of media, performance, ecological recreation and other new products; and build OCT Tourism into a tourist product group featuring a reasonable regional layout, a rich product line and a reasonable business structure in China’s tourism marketplace, forge OCT Tourism into the most powerful tourism developer and operation integrator with theme parks as the core product, and become the pioneer and example of the industry.